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NGR


NGR

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:ph34r: :o Hi there guys....

 

Have a look here please NGR Computers

 

Anybody have any suggestions/reviews?? Any ideas what I could do to make it look even better - ive been running since february??

 

I have about 100 unique visitors a day, but no-one is buying. Anybody out there running a PC hardware shop and if so how well u doing? With 100 visitors a day im only getting a couple of small orders a week....any idea's? Who out there is getting,say, an order a day, and what's your traffic like??

 

Thanks guys,

 

Nick

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Unfortunatly, I think your type of site would need to be a suppliment to a retail outlet. The reason being, most of the general public doesn't do a search for XX computer parts. I think the general public would probably go to a big name first, and then maybe do a search for other companies. You might want to see if you can find a small niche on eBay, even if it's just selling a mouse for a very low price, which will help get your name out there. Or, go to some of these PC editorial sites and find out how you could place a small add on their site, or have them do an actual editorial about you. Just my thoughts.

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Get your site listed on Pricewatch.com, if you can compete. Computer components is actually on of the largest segments of online purchasing around the world. Offer your products in US Dollars, British Pounds and Euro's as well of your native currency. Those spending money online will be most likely to purchase.

 

By selling components, you aren't looking for the general public to purchase from you. You are looking for the geek population who wants the latest and greatest. The competition in your niche is fierce though including competition from heavyweight retailers like BestBuy, Fry's/Outpost.com, and Circuit City in the U.S. for general electronics and companies like PCClub.com and NewEgg.com in the general computer market.

 

Good luck in marketing and promoting your site.

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:P Hi guys,

 

Thanks for the replies. But being in South Africa and curriour charges to international destinations being astronimical its not viable for someone like me to advertise on places like Pricewatch.com etc.

 

I am advertising on local websites, which is bringing my 100 or so visitors a day. Just wondering(from people who have gone through it already) how much i need per day. A local webmail company has offered to guarantee 250+ unique visitors a day - but with an astronomical price. Its cheaper for me to advertise in a magazine...

 

What do you think?

 

Would you buy from my store and if so/not - why??

 

Thanks, and any suggestions on the look would be greatly appreciated!! :ph34r:

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My personal opinion is that your location is killing you. I don't even know what your currency is and to have a computer part shipped from South Africa that I could just as easily find a couple hundred miles away (or less) on Ebay isn't worth the time, hassle, and cost.

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Hi,

 

Well i would say that your problem is really Marketing oriented.

 

The site is ok and compete without problem with other computer parts sites... though it may lack a bit of Extra feats. For example put a smaller top company logo and start using flashing self-banner for products you want to push.

 

Then marketing could cost a lot but if you target the SA market you should use as much viral marketing as you could (talk about the url in SA HW forums, mailing lists etc,) then real marketing such as newspapers or Computer magazine will come second but is mandatory. The parts market is composed of web "lurkers".. meaning that the conversion rate between a visitor and a customer is pretty low (less than 0.5%) so you need a lot of visitors.

 

my 2 cents,

 

Good luck,

 

Cyril.

c.

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Also put more information on your site that it's a South African site. Add in the title South Africa and use your currency code at the end. You are probably getting many people from places that will not order from South Africa. Also what do your website logs say about where your visitors are coming from? If the majority is not from your country than that would be a problem. If you are getting that many leads then either they don't trust your site or they were just browsing. Put your address and information about how to get in touch with you. agiftcodotcom hit the nail on the head with your website supplementing a retail outlet. With our website it isn't about selling online but getting price quotes or store information. Most of our customers are scared of using their credit card online that is why putting as much information about your operation on the website can help. We have had many people call and order products (when they could have just as easily done it online) and a toll free number can help with people in a different area code (we have had people call us from other provinces). Just sit down and think long and hard on who you are marketing too, making a business plan helps. Then leads turn into sales.

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