osCommerce-Official Posted February 19, 2021 Share Posted February 19, 2021 osCommerce v4 has an extensive set of Marketing tools designed to help businesses grow, and at the same time - making it easier for Marketing managers and consultants to run their day-to-day activities. First of all, websites based on osCommerce v4 come with advanced on-site SEO modules. Each instance, like categories, products, content pages, home page, etc automatically receives an SEO-friendly title, URL, description, etc which can be overridden in the back end. Site speed is of the paramount importance, hence most osCommerce v4 websites can reach 95+ in Google Page Speed tests (providing product, content, and banner images are properly optimised for web use). osCommerce comes with Discount Coupons and Gift Vouchers pre-implemented. Same goes for Abandoned Shopping Carts (or Recover Carts). There’s a difference to the previous implementations though, as now it is possible to convert an abandoned shopping cart into a new order directly from the back end of the website. Banner management comes by default, with facilities to create and manage text, image, or HTML banners. Advanced Promotions program allows creating various special deals and publishing them on the website. The likes of “Buy X, get Y cheaper” or “Buy any of the X category and get special price on Y category”, or “Spend X and get Y free of charge” and many more are now available. There also exists pre-integration with TrustPilot, Give away feature, Product Collection management, Testimonials, web Chat (based on Tawk.to), and Newsletter management (via integration with Mail Chimp). Have questions or comments? Post them here! domiosc 1 Quote Link to comment Share on other sites More sharing options...
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