omg13v Posted May 3, 2019 Share Posted May 3, 2019 On 11/14/2018 at 1:08 AM, MrPhil said: I watched it online after you mentioned it. Nothing really new to us, but a look at the young lawyer who drove this thing through, with a discussion of "whose data is it?". Not GDPR-related, but covering a lot of issues in ecommerce, was a segment yesterday on "Marketplace" (marketplace.org for 2018-11-12) starting at 08:36 and running 4 minutes. 70% of shopping carts are abandoned being hit with unexpected fees late in the process is a big killer need to create an account turns off many shoppers (want guest checkout) many shoppers are so lazy that they can't be bothered to fish out a credit card, and would like to use something like ApplePay, available with one click shoppers want simplified information gathering -- three fields for the phone number is so much work, compared to a single phone field stores need to encourage impulse buying, or most shoppers won't be excited enough to complete the purchase if anticipated delivery time exceeds 48 hours, many shoppers will say "forget it" many online shoppers are not serious about making a purchase, but are in it for the experience suggests a need to discourage coupon use (?? that would seem to discourage buying even further) Amazon Prime effect: need to divert marketing budget from coupons to lower cost/free shipping to attract customers End Times, anyone? This is so to the point, very well and simple explained. Gdpr is a hassle.. Link to comment Share on other sites More sharing options...
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