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osCommerce

The e-commerce.

How to track purchases with Google Analytics and Authorize.net


biophase

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Posted

I'm having trouble tracking purchases with Google analytics using Authorize.net as a payment gateway.

 

I have a goal funnel that goes:

 

add to shopping cart

checkout screen

checkout success

 

All my purchases go:

shopping cart > checkout screen > exit

 

I think the issue is that authorize.net takes the user offsite with a URL like https://secure.authorize.net/gateway/transact.dll and then it comes back to my store.

 

I think that this breaks the funnel flow and therefore I never get a successful order in my goals, even though in real life I get alot of orders.

 

How do the rest of you use goals with Google Analytics?

 

On another similar note, I have the same issue with conversion tracking and Adwords. If I put the code on checkout success php it never registers. I don't care about $$ totals on this, I just want it to register a sale.

  • 4 years later...

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