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Initial web traffic, first months


dc_guy

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Posted

I realize that what one would consider "successful" traffic depends highly on the individual, but I'm interested in what other stores average in unique hits per day after their store is up for about a month or so.

 

After nearly one month, our store is currently getting about 47-52 unique visits per day, averaging around 240-260 hits total.

 

Most people are coming from Yahoo.. unfortunately, Google has come to the site only 4 times since day one... looked at one page, then left. It's killing me, I want Google to go through as deep (heck, deeper) than Yahoo does.

 

Anyway, going on traffic alone, what do you consider as generally "successful" traffic for the first months? Also, I read that it's common for about 5% of visitors to actually place an order... is this generally accurate?

Posted

not sure, it all depends upon if you have been indexed, if your site is found via search engines, and the type of product you sell and the price of the product.

Posted
Anyway, going on traffic alone, what do you consider as generally "successful" traffic for the first months?  Also, I read that it's common for about 5% of visitors to actually place an order... is this generally accurate?

 

Without getting into meaningless comparisons with other sites and business models...I reckon you should just be looking at rates of traffic change for at least the first six months. As long as the trend lines are generally moving upward (there will always be up and down bounces), you're doing well. If the numbers plateau, you might want to rethink your strategy. Anyway, you can't expect to get a firm foothold in less than six months.

"Buy the ticket, take the ride..." -HST

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