Guest Posted May 30, 2005 Posted May 30, 2005 I have a trial copy of Web CEO and this is what it says about my site. 1. <HEAD> area: <TITLE> tag 1. Your Title tag is not the first tag in the <HEAD> area of your page! It must be placed before all other tags, otherwise search engines may oversee it and this will significantly damage your rankings. 2. Your Title tag has stop words! The words like "and, on, a, the, for, to, about, are, that, were, by, of" and other auxiliary words are too common and search engines don't take them into consideration. By using a stop word in your Title tag, you potentially damage your rankings. The rule of thumb: If you can use less stop words in the Title tag - do it. 3. Your keyword is not present in the Title tag! It should appear at least once while it doesn't appear at all. Put the keyword into your Title tag or you'll have a frail chance to rank high. 4. Your keyword is not so close to the beginning of the Title tag as it should be! Its prominence is only 0.0% while it should be at least 65%. If possible, move your keyword closer to the beginning of your Title to emphasize its importance and greatly improve prominence. 2. <BODY> area: Visible text 1. Your page has too few words. We recommend that it should have 113 to 1320 words instead of 0 words you have now. Make your page more informative by adding some content to the visible area of your page also known as <Body>. 2. None of your keywords is in bold. The fact you put a certain keyword or phrase in bold tells the search engine that you place an emphasis on them. Naturally it considers these words or phrases to be more important than those in regular font. We recommend that you put your key phrase in bold one or several times. 3. Your keyword is poorly presented throughout this page! It should appear at least 3 times through the visible area of your page also known as <Body> while it actually appears 0 time(s). In case your page has enough textual content (about 200-800 words), make sure the keyword appears 3-11 times on this page. Otherwise, it is strongly recommended to enrich your page with more text and then populate it with the keyword so the keyword can naturally fit into this content from 3 to 11 times. 4. Your keyword is too far away from the beginning of this page! Its prominence is only 0.0% while it should be at least 57%. If possible, move your keyword closer to the beginning of your page as it greatly improves overall prominence. 5. Your keyword doesn't have enough weight on your page. It must constitute at least 1 percent, while with your page it is only 0.0%. Try to increase the keyword weight so its value ranges within the boundaries of 1-10 percents. Try to keep in mind the possibility to use different word forms of your keywords. While ranking, the search engines consider not only the direct match of the keyword, but also its various alterations. For instance, for the query like "web hosting" the search engine will take into account the occurrences of such words as "host", "hosting", "webhosts" etc on your pages. In addition, the modification of your keyword makes the content more user-firendly, so your page doesn't look like a readability puzzle stuffed with one and the same keyphrase. 6. Your keyword is not present at the beginning of this page! Early appearance of your keyword shows its importance in the context of the entire page because it is mentioned at the very beginning. Try to put your keyword in 25 first words in the visible text of this page. 7. Your keyword is not present at the end of your page! Your page will be more relevant if your keyword appears at the end of the visible text. Try to put it in the last paragraph of your copy. Obviously I need to do some work but I cannot see how to do this in OS Commerce I am using chemos seo URL's package and also dynamic meta tags contributions. I need to optimise real good because I am in a very competitive market and being down the bottom in SEPS does not get me any business at all. How can I improve my situation? Mogsta
FalseDawn Posted May 30, 2005 Posted May 30, 2005 There's a marketing forum where this post would be more appropriate.
Jumping Rabbit Posted May 30, 2005 Posted May 30, 2005 I have a trial copy of Web CEO and this is what it says about my site.Obviously I need to do some work but I cannot see how to do this in OS Commerce I am using chemos seo URL's package and also dynamic meta tags contributions. I need to optimise real good because I am in a very competitive market and being down the bottom in SEPS does not get me any business at all. How can I improve my situation? Mogsta <{POST_SNAPBACK}> If you are up for the extra work, install the header tag controller insted of the c-dynamic meta tags. Now you can sett all the meta tags manually for each and every product. Then start to work on your product descriptions to match the criteria from WEB seo. Faster Checkout - osCommerce Knowledge Base - Anyone meet offline?, Has anyone of you cyberkids meet offline? For newbees do atleast read this 4 points: Basic info - Search tips and help - Posting tips and help - Basics for Design
Jack_mcs Posted May 31, 2005 Posted May 31, 2005 As Jenny mentioned, Header Tags is the way to go. It will take care of the majority of your concerns. Well, it will make it possible for you to take care of them. You have to edit the code to make your title and meta tags read as they should to optimize your site. Jack Support Links: For Hire: Contact me for anything you need help with for your shop: upgrading, hosting, repairs, code written, etc. All of My Addons Get the latest versions of my addons Recommended SEO Addons
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