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Website Advertising!


Poom

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Hi Guys,

 

How do you guys all get people to your site?

 

I have just started a store and would like some help with getting more people onto the site and placing orders so I will need to advertise and get the name of the site about!

 

What methods do you use?

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- search engine submission (a topic unto itself)

- get your customers to advertise for you on message boards (i.e. have a sale - - everyone talks about sales)

- paid advertising

- patience

- auction things, have people checkout via website

- include your URL in your email footer

- have good relationships with your vendors so that they recommend customers to you

- patience

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As for paid advertising, I have had good results with pay per click search engine advertising such as Google Adwords, Overture and a few targeted ones specific to my industry.

Rule #1: Without exception, backup your database and files before making any changes to your files or database.

Rule #2: Make sure there are no exceptions to Rule #1.

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Hi Guys,

 

How do you guys all get people to your site?

 

I have just started a store and would like some help with getting more people onto the site and placing orders so I will need to advertise and get the name of the site about!

 

What methods do you use?

Get some business cards. I used to do my own until I found Vista Print. I have designed and printed my wife's for her small enterprise.

 

Speculative letters, if your budget allows.

 

Search engine submissions.

 

Message boards such as Independant Web Designers Portal. This is a not-for-profit organisation where you can get yourself listed. List by your speciality or field. I got a lead from someone who had seen me listed on this site.

 

If you have a particular strength, write about it. Articles, tutorials etc. I have had several letters printed in .net magazine over the last few months.

 

Shoe leather. Visit local businesses.

 

Bear in mind that all these are from my point of view as a web designer looking for work.

 

HTH

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My local paper is always on the lookout for anything that is halfway news-worthy (of course local papers generally have small circulation, but if you are promoting to the local market...)

 

A couple of years ago, my brothers site was mentioned in the Daily Mirror (a very large circulation daily Newspaper, perhaps 3 million readers daily), and hits went up from 50 a day to something like 30,000 a day (for about a week). Of course, during that week, sales shot up as well, and even now (2 years on) people still mention that piece in the paper.

 

Don't forget the "Yellow Pages", and any other offline directories..

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Don't forget the "Yellow Pages", and any other offline directories..

I forgot about that. I have a free add in my local YP and an entry on yell as well. One thing I dd notice aswell, because of this I got loads of calls from people offering my space on calenders, wall planners offerering me vending services etc.

 

I did get some business when I advertised in Dog World of all places. You would be amazed at the number of doggie related peeps interested in all sorts of stuff.

 

As a web designer I targeted all the advertisers in a Crufts brochure one year, al 150 of them. I got 6 replies and one job fom it.

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